Awning Industry: An upcoming segment in India

In today’s world, people are becoming increasingly conscious towards reducing their energy consumption levels. Thus, people have started investing in retractable or fixed awnings and shades in summer to keep their homes and shops cool. Awnings also serve as a cost-efficient solution that prevents harmful UV rays from damaging the artwork, furniture, floor, etc in a house besides giving a beautiful look on the exteriors.

So, What Exactly is the Awning Industry?

An awning is essentially a covering made of canvas in material like acrylic, or vinyl laminated, cotton, or polyester yarn, or polyester fabric stretched tightly over a light structure of aluminum, steel, iron, wood or transparent material which is used to cover solar thermal panels in the summer and attached to the exterior wall of a building. The awning and shades industry is related with the production of awnings and shades by using different materials such as fabric, wood, vinyl, metal, acrylic, etc has now an increased demand in India

Growth Trends in the Indian Awning Industry- Then & Now

This industry can be classified as developing industry. The reason being its past growth rate in demand in the country. A number of research studies have indicated that the Indian awning and shade industry has not been able to achieve any significant growth till now.

Hence it has never been very popular among consumers in the past unlike other similar industries in the country. But today, there is a growing demand for awnings and shades in India.

However, due to high demand and comparatively low production volumes of the awnings and shades industry, the industry has not achieved any significant growth till now. However, with the development of lifestyle changes among Indian people in the recent years, an upsurge in sales of awnings and shades can be seen in India.

Also, the rise in the number of domestic tourists visiting various sites across India will increase sales of awnings and shades. The awning and shades industry is related with the production of awnings and shades by using different materials such as fabric, wood, vinyl, metal, acrylic, etc has now an increased demand in India

Awning as an Emerging sector in the Indian Economy!

We are aware of India’s strengths in the traditional textiles and the natural fibers industry globally, right? But are you aware of the fact that it is also the second-largest producer of polyester in the world!

And now India is emerging as a vital player in the technical textiles industry with an estimated contribution of the market size of $19 Bn. And, the awning industry is a part of the technical textile industry.

And, did you know? Technical textile accounts for roughly 13% of India’s total textile and apparel market! And, its contribution to India’s GDP is at 0.7%. However, there is a large gap between the demand and consumption of technical textiles in India as the consumption stands at only 5-10% as against 30-70% in some of the developed nations.

This also indicates a huge potential to fulfill this gap!

The good news is that this sunrise sector is now becoming more relevant to the Indian consumer day by day.

The main reasons which can be cited for this surge are:

  1. Availability of Material and Styles- awnings are available in a wide range of materials as well as Thus, you can transform the look of your home with this simple installation.
  2. Protection from Fading- Since the awning prevents the harsh sun rays, it also protects your furniture.
  3. Cost-effective- Awnings protect your home/shop from the direct sun rays and keep it This way it also helps in reducing the power bills.
  4. Protection from the Rain- Awnings not only prevent your space from the sun but also from